Contracted to build and manage the marketing function for Toronto Machine Learning Society, organizers of MLOps World 2025, a leading conference for AI practitioners conference held in Austin, Texas.

Contracted to implement data-led marketing project to support footfall growth initiative at a sustainable fashion retailer with 14 locations across UK, Sweden, and Finland.

Hired full-time as founding Head of Marketing at a Toronto-based enterprise data management platform, driving demand generation and establishing a new software category.

Contracted by Lyft's co-founders to launch the ride-hailing platform into Toronto and GTA, their first market outside the US.

Hired as founding marketer at a major early rival to Uber, building the GTM playbook used by all 16 city launch teams across North America, Europe, and Asia.

Recruited to full-time position to lead the North American expansion of secondhand marketplace backed by Sequoia Partners and Lightspeed Ventures.

Learn how AI Research Assistants like NotebookLM can transform scattered documents, research, and customer insights into structured knowledge that strengthens your marketing planning process.

If the incredible success of rideshare, e-commerce, and SaaS tools tells us anything, it’s that convenience always wins. AI chatbots and agents are about to make this even more true, and the implications for your marketing and go-to-market plans are significant.

Free guide outlining the trends reshaping digital commerce and specific tactics that can be used to increase brand visibility, citations, and sales from AI platforms like ChatGPT, Gemini, Claude, and Perplexity.

Innovations like Gemini for Gmail are now acting as a filter that elevates useful, engaging messages and pushes low-value, low response emails out of sight. It's time to make adjustments to this beloved channel.

A simple, memorable prompt framework is a critical component of responsible and scalable AI marketing.

Learn how a Marketing Knowledge Base powers AI-enabled content engines, enabling personalized, scalable, and compliant marketing at speed.

Discover how AI Notetakers can help marketing teams scale-up conversations with customers, internal experts, and partners in order to establish a continuous stream of insights to power content marketing activities.